Tuesday, November 24, 2009

How To Monetize Facebook... without being a Spamhead

Are you trying to build a network marketing business or drive traffic to an affiliate site but have no marketing budget to do it?

You don't need to... if you have a facebook account.

That’s right. The solution is a lot easier than you think.

And chances are you’re already on facebook! So why not just leverage something you’re already using, and start making it work for your business.

Some say you can drive traffic to your site by just surfing the web. And I guess that’s true…

The problem is it consumes your whole day. And the leads you do generate are often lower quality.

But there’s a way you can establish a presence on facebook to not only generate quality leads, but also do it in a way that’s cool, friendly, and empowering.

If you’re interested, I’d like to recommend a great free training that will show you how to use facebook to help build your business fast!

And here’s the good news: you don’t have to be a spammer or bug people to death!

Truth is, most marketers don’t know how to monetize facebook. They get on and they just start screaming: “Look at me! Look at my business! Look at my com plan!”

Who cares!??!

Yada yada yada.

In one ear and out the other…

No one likes to be approached like that. And it just doesn’t work.

The thing is to approach facebook like you would a party or any other social event. The same holds true for all social media – twitter, myspace, better networker, etc.

Would you walk into a party, get introduced to someone and start spewing about your business?

Of course not!

So don’t do it on facebook either.

Be cool. Provide value. And build real relationships.

Get creative. Anticipate your community’s needs and then try and supply real solutions to their problems.

Once you position yourself as a solutions provider rather than a pushy sales-person, you’ll find that people really respond to that and you’ll start generating quality leads.

The training we offer shows you how to put these strategies into action today.

You can get a step-by-step blueprint for how you can spend only 30 minutes a day on facebook to create endless raving fans that are ready to buy from you with their wallets in hand.

It’s really just taking the core principals of Attraction Marketing and Personal Branding and applying them to your social media platforms and facebook in particular.

Once you see how easy this is, and once you start monetizing facebook, you’ll never look at social media the same again!

Can You Win With Brian Fanale and MLM Lead System Pro?

Who The Heck Is Brian Fanale?

If you’ve been in the network marketing business for a minute then you’ve certainly heard of Brian Fanale.

But if you’re new to the industry or looking for some more detailed information, I have written a Brian Fanale Review that takes a look at Brian Fanale as a leader.

We also talk about the training platform Brian co-created, MLM Lead System Pro, and how it works hand-in-hand with Mike Dillard's Magnetic Sponsoring.

The real strength of MLM Lead System Pro is that you will learn step-by-step how to take the core concepts taught by Mike Dillard in Magnetic Sponsoring and put them into ACTION immediately with your business.

Brain Fanale is one of the top earners in this industry, and his rise to success after years of struggle has been well documented.

His current status is a testament to his skill as a network marketer. The guy knows his stuff, and he’s proven adept at generating leads and building a successful business.

But in addition to his obvious skills as a marketer, Brian is also a top level coach and mentor. Not only does he know how to market, but he knows how to teach others the skills they will need to dominate this business.

For more, check out my Brian Fanale Review.

Sunday, November 15, 2009

Lifepath Complaints - Can You Make Money With Lifepath Unlimited?

Okay, so you’re serious about earning full time income with a home based business and you’re taking a look at LifePath Unlimited. All you really want to know is the facts, so you can decide for yourself if Life Path Unlimited is a legitimate company and if you can make money with a Life Path business.

Problem is, there’s so much conflicting information online. And so much of it is hyperbole and exaggeration, going both ways. Half the reviews you read are screaming “LifePath Scam!”, while the other half make it sound like God’s gift to humanity. There are a lot of LifePath complaints, particularly from new distributors who didn’t get the training or coaching they needed. And then there are glowing LifePath reviews from veteran up-liners.

So how do you cut through all this nonsense and just get the truth?

Check out my LifePath Unlimited Review For those of you who prefer videos to reading, I've got 2 for you: this one is a comprehensive look at all the details involved with Life Path Unlimited and this one takes a closer look at Life Path complaints and the business model.

Sunday, November 8, 2009

SEO NETWORKER: Product Review

I give SEO NETWORKER my highest ranking of 5 STARS…

With one caveat: If you're brand new to the bizz, or not yet profitable – do NOT buy this product.

This is great stuff, but it's a bit advanced. If you’re new, you will need to focus your time & energy on more specific trainings for how to build your sales funnel and set up your automated systems before you expand your horizons...

As always, my goal is to provide PURE VALUE, and I want to make sure you are IN PROFIT with your business before you start shelling out money for advanced training.

Now, if you have a profitable online business, or you’re new but already know your way around internet marketing a bit, then I highly recommend this product for you.

Let’s take a closer look.

WHAT: A Mastermind Course on SEO optimization

COST: Regular Price: $1,997

Available for one Time Payment: $1297
or Three Monthly Payments: 3 x $457
or Four Monthly Payments: 4 x $357
or Six Monthly Payments: 6 x $267

PRODUCT: (8 DVDs, 10 CDs & 427 Pages)

DETAILS: The course is presented in 8 Comprehensive Training Modules:
Module 1: SEO Business Mind Set
Module 2: Finding Keywords That Turn to Cash
Module 3: The Simple SEO Tactics, Which Will Produce Huge Profits for Your Business
Module 4: Rank Higher with Fewer Inbound Links
Module 5: Passive & Automated Link Building
Module 6: Grassroots Social Media Domination
Module 7: Social Media Tactics & Tricks That Work
Module 8: Time Saving SEO & Social Media Tools

Includes:
Dozens of Supplemental Click-by-Click Video Tutorials
3 Months Free 24/7 Access to the SEO Networker Forum
Training Calls With Some of the World's Top Internet Marketing Experts
SEO Networker Mastermind Home Study Course: Your CHEAT Sheets!


REVIEW:

Mike Dillard puts his million-dollar business in the hands of only 2 guys when it comes to Search Engine Optimization, and these guys are the #1 SEO marketers in our industry, Period.

Raymond Fong and Ferny Ceballos are recognized experts in their field, and they've launched their own product, SEO Networker, to teach you how to master advanced SEO techniques and generating FREE leads for your business.

In this Mastermind program, Ferny and Ray, 2 former rocket scientists turned network marketers, teach you how to leverage the most powerful FREE LEAD GENERATION strategies available online.

SEO NETWORKER offers a way for the "average Joe" to take advantage of advanced strategies and concepts to dominate Google for specific keywords and establish a web presence.

The methods can be used to generate free leads of high quality.

The course starts at the basics and takes you through a series of steps that get progressively more advanced.

In the beginning you will learn how to rank for your name and your own company's name. Then you will progress upwards until you can start ranking for the larger generic terms that are monsters in this industry and really generate a flood of free traffic.

Even if you’re an experienced marketer and doing well with Adwords, SEO NETWORKER will show you a FREE alternative to generating quality leads AND a way to insure that leads won’t be “stolen” from you after you’ve paid for them via PPC.

Another powerful feature with SEO NETWORKER is that, since these brainiacs have spent so much time figuring out Google, the give you a “peak inside Google’s brain”. This will allow you to avoid the dreaded “Google Slaps”, and be more precise in both your free and paid marketing strategies.

Not only will you learn how to identify “profitable keywords” , but you will become adept at optimizing your various websites for those keywords so Google ranks you higher.

SEO NETWORKER also teaches you how to integrate a variety of web 2.0 strategies, like Blogging, FaceBook. Twitter, etc. – to create a massive web of content and back links that get ranked and get exposure.

Wednesday, November 4, 2009

Understanding A Funded Proposal

How To Use A Funded Proposal To Generate Multiple Income Streams

Nine out of ten home business owners actually end up spending more than they ever make. A staggering statistic if you think about it. But you don’t have to be 1 of them.

There’s a very specific reason why most network marketers don’t turn a profit, and an equally simple solution. What you need is a system that creates multiple income streams so that you get paid from a variety of sources.

This is called having a Funded Proposal and it is the second essential corner stone to building a successful business online.

Say you pitch 100 people on your business opportunity. How many of them are actually going to join you?

The national average is between 4-5%. So The real question is – how much money are you making off all the people who say no?

If your answer is “none” – then you’re not running your business right.

The bottom line is, 95% of the prospects you generate are never going to by your products or become distributors in your organization. That’s just the way it is.

On top of that, each of those prospects is actually costing you money, whether you’re buying leads from a lead broker, or paying to advertise.

So, if you’re only selling your one primary business, you’re only tapping into 5% of your potential income. In other words, you’re leaving 95% of your profits on the table.

And that that is NOT the way to run a successful business. In fact, it’s the main reason most business fail.

So how can you monetize that other 95% of your lead base and maximize your profits?

You do this by and taking advantage of a funded proposal to create a professional sales funnel for your business and make money from a prospect, even when that prospect does NOT join your opportunity.

The key element in creating Funded Proposal is to become an affiliate for a low cost high quality retail product that appeals to your niche.
Here’s the Process: You advertise an inexpensive retail product on the front end that can be marketed automatically and purchased directly on line so sales come in 24/7 without you having to be involved.
Instead of going out and asking people to fork over a couple hundred to a couple thousand dollars to get started with your business, you market & promote a low cost retail product that offers a solution to their problems, like a marketing course or training guide that costs around 30-40-maybe 50 bucks.

The reason this is effective is because most people would much rather be given information on how to do something than actually have to go out and do it themselves.

Once you understand this psychology you can take advantage of it by giving people exactly what they want.
I personally like Mike Dillard and Perry Marshall because their content is excellent, they have multiple products that all sell well, and there’s already an automated system in place that does all the marketing for you…

Now, let’s take a closer look at exactly how this works. With a funded proposal, your retail sales pay for the advertising for your primary business. So let’s say you pay $500 for 100 leads. And none them join your business. But you sell a $50 affiliate product to 15 of those leads. Depending on the commission payout, that’s anywhere from $500 to $750 coming back to you.

You either got those leads for FREE, or actually made $250 profit to prospect. So how cool is that? You‘re getting paid to prospect!
This is what the master marketers do to actually get their leads for free. And you can use the exact same method. And it just snowballs from there.
You can put that money back into your advertising, which means you can advertise endlessly and generate as many leads as you want, absolutely FREE.
I hope you’re starting to see how this works. Especially when you’re just starting out, those quick sales from your affiliate products are essential to keeping you in the game as you build your real business.
And it’s better for the long term as well. Because now you have customers. Those leads are now on your list and might buy something else from you in the future, including your primary business.
If the information your affiliate product is high quality, by the end of that course or that training guide, your prospect will see you as an expert leader and some of them will have sold themselves into joining you in your opportunity. They’ll be calling you up, ready to get started!

Let’s look at what happens here. You haven’t done any busy work, no phone calls or emails, and you haven’t had to face any rejection, but now you’re monetizing 10-20% of your leads instead of just 5%.

So, by using a funded proposal, you’ve basically quadrupled your business.

As you sponsor new reps, you’ll be able to offer them the exact same process, so they can make money right off the bat, and your team will have a lower attrition rate, which means more money in your pocket as well.

Not to mention, it’s just a much cooler, more human way of doing business and a smart way to build a relationship with your prospects by providing genuine value…
And while you’re not limited in the number of affiliate products you can choose to market…
WARNING: DON'T LOSE FOCUS!

All smart marketers know that the REAL MONEY is made with the big ticket high-commission product at the back end of your sales funnel.

DO NOT become a scatter bomb and lose your focus trying to pitch a zillion different affiliates.

Be selective and only affiliate with retail products that are very specific to your niche and will be of REAL VALUE to the kind of prospect you want to join your team.

Equally important: the affiliates you choose should run on automated systems so that you don't have to devote ANY of your personal time to making sales.

The real goal with affiliate sales is to build your list and develop relationships while getting your advertising for FREE.

You don't want to get so involved with marketing affiliate products that you lose sight of the main goal - which is to build your team and leverage the high-end commissions!

Sunday, November 1, 2009

Big Fat Global Resorts Network Scam

Global Resorts Network: Is Global Resorts A Scam?

Okay, so you’re online looking for a legitimate business opportunity and a way to make a full-time income working from home.

You start checking out Global Resorts Network and you like what you see. Great company. Top quality product with real value for consumers. Lucrative business opportunity with a powerful, cutting edge pay plan. Realistic 6-Figure potential in your first year. And a culture of teamwork that gives you access to top caliber coaching and mentoring if you join the right leader.

Everything looks solid. But then you come across an ad that screams: Global Resorts Network Scam!

And all of a sudden you’re not so sure.

This is what I call “Is It A Scam?” marketing, and it’s a very common tactic used by network marketers… because it works!

As a marketer writing an ad or headline, your goal is to get people’s attention.

“Is It A Scam?” marketing is effective because, unfortunately, there’s a lot of garbage online, and wondering if the biz opp you’re looking at is a scam is actually a very legitimate concern and one that needs to be addressed through research and due diligence.

Here’s the problem, and something you should keep an eye out for.

Most of the marketers using the “Is it a Scam?” technique fail to deliver the goods.

You click on the link and it takes you to a site that has nothing to do with the company you were researching. Instead it’s just another hype-fest where some guy or gal is pitching you on their latest greatest opportunity with company XYZ where you can earn a gazillion dollars in your very first week without ever doing any work at all!

I’m exaggerating here for fun, but you get the picture. And if you’ve been doing any kind of serious research you know exactly what I’m talking about.

It’s super annoying for the searcher, and as a marketing strategy, it totally misses the mark. Because getting someone attention is only the first step. You then have to provide quality content that offers real answers to the searcher’s questions and real solutions to their problems.

Otherwise, it’s just been an exercise in futility – for both parties.

Anyone who’s serious about starting an online business and committed to doing their research will only be turned off by this kind of nonsense, click away from the page, and head back to Google/ Yahoo to continue their search for real facts and real answers.

As a marketer, you need to understand that, in the end of the day, it really doesn’t matter how many clicks you get or how much traffic you generate.

It’s all about quality over quantity.

The goal is high quality leads that translate into conversions. And using a bait-and-switch tactic isn’t going to get conversions. It’ll only piss people off.

So if you’re a marketer and you want to use this “Is It A Scam?” strategy – be smart. Do your research. And deliver on the promise you make in your headline by offering an objective, fact-based review of the company in question.

Done this way, you’re providing real value for your audience and you’ll attract quality leads just by being genuine and providing valuable information.

It’s okay to say you think a company is a scam if you have fact based evidence to back you up. In that case, you’re doing people a great service.

It’s also kosher to list the pros and cons of a given company and conclude that while not a scam, it’s still not a company you recommend. Or you could conclude that it’s not a scam and you do recommend it…

Just make sure you don’t go bashing a rival company or one of their leaders. Negative marketing doesn’t work. It only reflects poorly on you and your business. And it will come back to bite you.

It’s okay to criticize, just do it in the right manner. As long as you tell the truth and keep it objective, you’re within bounds.

At that point, if you want to mention your own opportunity, it’s good marketing practice to simply show how it stacks up against the company you just reviewed.

Again, just keep it real. List the strengths of your opportunity and why you think people might want to join, without all the hype and “sales heavy” jargon.

That way you just put it out there and let people make their own educated business decision.

It’s perfectly okay to do “Is It A Scam?” marketing, as long as you deliver the goods.

So let me do just that. The title of this piece asks: Is Global Resorts Network A Scam?

The answer is unequivocal: Global Resorts Network is not a scam.

And here’s the objective proof.

Global Resort is a legitimate online business where you can earn a significant income working from home in a manner that is honest and ethical.

Global Resorts Inc is a real company with actual corporate offices, real officers, and real employees. As an affiliate with Global Resorts Network you represent a 22 year old company that offers exclusive luxury resort memberships at an 80% discount.

The product has stand-alone real world value and is backed by the integrity of a proven company with an impeccable track record spanning more than 2 decades.

There are numerous affiliates with Global making 6-Figure incomes. The top producers with Global earn in the high six figures. And it’s not one of those “pyramid” deals where only the guys who got in on the ground floor can do well.

As a brand new affiliate with Global you have an opportunity to earn a significant income, as long as you join the right team, get the proper coaching and mentorship, learn how to market effectively, apply what you learn and then turn around and teach others to do the same.

At the same time, there are some Global affiliates who make absolutely no any money at all.

So if you’re considering Global Resorts, here are the real questions you should be asking yourself:

1) Is Global Resorts Network the right fit for you?
2) If you do join, how can you be successful?

If you decide that Global Resorts is a good fit for you, your next step is to find a leader who will teach you how to market effectively and avoid the pitfalls so you can accelerate your learning curve, master the principles of smart marketing, and become profitable as soon as possible.